Your IT team is not just an 'enabler'
For a while now I've been fairly vocal about re-branding IT teams as Digital Enablement teams. The rise of digital has seen many IT teams left behind, to the extent that 'digital' and 'IT' are often seen as two distinct disciplines.
The common scenario is:
When an organisation's technology is working well they are seen as being digitally innovative, but when technology is flailing then there must be some IT issue (" Have you tried turning it off and on again?")